Bio Cătina Coop showcases organic sea buckthorn in Switzerland

Bio Cătina Coop spent three days at Bio Marché in Zofingen, Switzerland, promoting European organic sea buckthorn and the EU Organic logo as part of a European campaign. The company used tastings, information materials and media kits to introduce the Energyne product range to consumers, partners and press.

Why it matters: - Bio Cătina Coop used Bio Marché to put European organic sea buckthorn in front of an international audience. - The campaign also aimed to help consumers and industry professionals recognize the EU Organic logo. - The event linked product promotion with education on organic certification and everyday diet choices.

What happened: - Bio Cătina Coop took part in the Bio Marché trade fair in Zofingen, Switzerland. - The company ran three days of activities focused on European Organic Sea buckthorn. - The promotion was part of the European project “Enjoy Organic Sea Buckthorn! It’s from Europe!”. - Visitors explored the Energyne product range during tastings and information sessions.

The details: - Event materials explained the characteristics of sea buckthorn and its nutritional value. - The program highlighted the role organic products can play in a balanced diet. - Organizers used the event to raise awareness of the European Union Organic logo, which identifies products certified under European organic farming standards. - Press kits with Organic Sea buckthorn products and printed information were distributed to media representatives, partners and guests. - The materials covered sea buckthorn, its nutritional composition and the features of European organic products. - Participants responded positively and showed interest in both the tastings and the product information.

Between the lines: - The Bio Marché presence appears designed to do more than drive sampling; it positioned Bio Cătina Coop as a brand and educational voice within the organic category. - By pairing tastings with certification messaging, the campaign focused on trust-building as much as product awareness. - The emphasis on the EU Organic logo suggests the project is also trying to improve consumer recognition of official organic labeling.

What's next: - Bio Cătina Coop is expected to continue promoting the Energyne range and European organic sea buckthorn through the broader campaign. - The project’s outreach effort will likely keep targeting consumers, media and industry stakeholders with information about organic certification and product benefits. - Social updates on the campaign are available on Instagram, Facebook and YouTube.